There are a lot of new players in the music streaming including the new giant on the block Apple. In an attempt to keep both ad producers and listeners happy Pandora is trying out a new ad technique.
Google's streaming music adds Free Ad supported option
Google has just announced that Play Music will now offer a free, ad-supported version of the service to users who don’t want to pay $9.99/month.
Rdio launches $4 streaming option
According to BuzzFeed, Rdio has just launched a new option hoping to undercut the competition with a cheaper monthly pay option of $3.99 per month.